INFO
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© 2017
Branding
TASIK KEBUN SERENDAH
CLIENT
Helmy Nizam (Kimy) & Haznita
DELIVERABLES
Branding
Brand Identity
Merchandise
Social Media
TOOLS
Sketches
Adobe Illustrator CC
Adobe Photoshop CC
ESSENCE
Tasik Kebun Serendah resort is a lavish getaway into nature. Nestled in the outskirts of city life, a welcoming greet of picturesque Palm trees and peaceful lake awaits. Make the extravagantly adorned cottages your temporary home away from home – a mixture of tropical hardwoods, marble and tile – ensures cosiness and comfort. Modern facilities such as swimming pool, garden BBQ pit, dining hall, recreational space and kayak are available for the enjoyment of the restless vacationers. It is truly a haven in nature.
GOAL
For a new, up-and-coming resort, establishing an identity is vital. A winning first impression must be achieved via a brand logo and identity that fully captures the beauty and tranquillity of the resort’s environment and its surroundings.
UNRAVELLING
The combo of the Kingfisher bird and palm leaves were chosen as these two are the mainstays at the resort. Taking inspo from the abundant palm trees surrounding the resort as well as the Kingfishers that were often spotted at the lake. The colour scheme of green hues, yellow and blue fully reflects the aspect of nature and the sereneness of life away from the chaos of the city.
DELIVERABLES
Branding
Brand Identity
Merchandise
Social Media
TOOLS
Sketches
Adobe Illustrator CC
Adobe Photoshop CC
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